A friend is using Pinterest in a unique way as a tool to facilitate conversation with commission clients. She "pins" a series of images that help her customers hone in on a particular concept, color, etc. For example, a customer says "purple." Well what does that mean? She posts twenty different images of purple and opens a discussion. You can go to http://pinterest.com/kimclayton1/all-shades-of-purple/ for a better example. Again, this can go back and forth. A customer can easily post images for direction and discussion with an artist. One more way social media might have an impact on your business and your finances.
