A few days ago I spoke with Wendy Rosen, best known to this community as the founder of the Buyer's Market of American Craft. Wendy has been a fixture in this business for over 30 years most specifically focusing on the marketing aspect. The Buyer's Market, her magazines (Niche and American Style), her educational arm, the Arts Business Alliance, all are part of her big soapbox for the creative community.
It was a wide ranging conversation including
- solid tips for better sales at the shows
- ideas on how to launch a business that grows
- the economic importance of creativity
- her campaign for American made goods and strengthening our trade laws
- interacting with salespeople in the Bright Angel giftshop and asking for American made souvenirs and where they were found
- picketing for 1st Amendment rights at the gift shops at the national parks and protesting
- launching her Congressional campaign and how she plans to find herself in Congress
- how you can learn more and support these initiatives for a career that she calls "scary, fun and wonderful."
Listen here: http://www.artfairinsiders.com/artfairpodcasts
And download it at iTunes: http://itunes.apple.com/us/podcast/art-fair-artists-success-show/id440759328
If you like it -- then at iTunes there is a place where you can "rate" it. Clear at the bottom of the page. Hope you do!
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