As an artist and a show director I know the importance of a good booth photo. Each year I-the show director, am amazed at the wide range of booth photos that people jury with. Many frankly are dreadful.
Since booth photos are such a point of concern might I suggest something I wish all the artists who apply to my show would do.
Take booth shots all during the summer so you will have a good one. Shoot enough and one will turn out stellar.
As an artist to combat the dreadful booth photo and to keep mine fresh, I take photos of my booth at every show I can, each year. I clean up the coffee cups, remove my cc sign, booth sign, name sign. make my husband pull my chair outta there and snap away with a REAL CAMERA. Once I tidy up my booth I can shoot some photos very quickly even with people in the aisle...(tho I skip it, if its crowded) People and fellow artists don't mind 30 secs of interrupted traffic flow if you are polite and well-mannered about it. But don't take longer, imo. Use common sense here and your very best manners.
My recommendations based on what I see in jury images and from the recent NAIA conference from listening to other directors:
1. Take a booth image at every show, so you have several to pick from.
2. First day of a show....watch the ebb and flow of the crowd and how the light is hitting your booth. Try to pick a time when your booth is lit beautifully and the crowds are down. Often early morn or late afternoon works well.
3. Use a REAL camera. Park your cell phone camera's in your pocket.
4. A tripod will help....but not necessary
5. Don't shoot into the sun
6. Clean up your booth of names, small children, friends, booth #"s, your name and/or biz name (or plan on blurring them in photoshop), yourself (yup it happens), ribbons you've won, coffee cups...ie make it all neat and tidy and spiff it up, like you do your home when company comes.
7. Snap from a variety of angles.
8. KEEP IT REAL.
9. Do some with the browse bins in place and some without.
10. Try to show all 3 sides of your booth.
11. Shoot it with different set ups.
12. I personally find oriental rugs VERY distractive to a booth image. They jump out and grab all the attention from the art you are trying to showcase. Leave em at home.
13. Keep your booth as the focal point. No need to get the street, the neighbors booths, the lovely tree behind you...(or the porta potties....)
Others....any hints I have forgotton?
Main thing. Keep shooting your booth...so next winter you will have one to jury with.
I hope this is helpful.
Carla
Replies
The problem is that I tend to display work differently for a show than I would in a booth shot. For a show I would put my stronger work on the sides (one or both depending on traffic flow) so that people would see it when approaching. For a booth shot it would be at the back since you can't see the sides well and most shows want all three sides shown. Some shows do specifically ask for a booth shot taken at a show. My problem this year is that a lot of my newer work sold early on in the season. I'm kicking myself for not taking a booth shot at the beginning of the first show of the season. I hope I'll get some non-rainy weather to take a booth shot in early spring once I've restocked, otherwise my booth shot won't be representative of my current work.
IF YOU ARE JUST GETTING STARTED AND DON'T HAVE A BOOTH SHOT, HOW CAN YOU FILL OUT THE ZAPLICATION FORM. WILL THEY ACCEPT IT WITHOUT ONE FOR JURY SHOWS? i HAVE THE BOOTH BUT HAVE NOT SET ONE UP AT AN ART SHOW. IT IS BRAND NEW. HELP!
Larry Berman
http://BermanGraphics.com
412-401-8100
Contact the shows you're intending to apply to and ask. Some shows will tell you to shoot a grouping of your artwork. Some will tell you to include an additional art picture instead of a booth picture. Some shows have what's called an emerging artist category where, if accepted, they supply the booth.
Then there's the contact a friend who's an artist and ask them if you can borrow their display for a picture method. I recently worked with an artist who rented a canopy and set her display up inside of it for a picture for jurying.
Larry Berman
http://BermanGraphics.com
412-401-8100
Thanks for the suggestions Jim and Larry! It's always a work in progress. I am working on new graphics and photos for my walls for the next time I exhibit (indoors at One of a Kind Chicago). I am thinking that since I have the counter graphics (which includes my logo - as does the wall banner - blocked out for the jury shot). Something cleaner and simplified (more unified - all circle photos) would be more effective for the walls. My banner needs to be redesigned anyway because another jeweler liked it so much that she made one like it for herself and I want to distance myself from that. I'd probably use less green in either the banner or the counter graphics. I did make the displays more sparse for this show because in previous shots it looked pretty cluttered. I know I need more levels on the tables to display more work without it looking cluttered and I can work on that for next time.
Darn it about the three tent walls! I had a corner booth and we had weather issues so I didn't end up taking down the side wall. I guess I will be staging another one anyway.
I'll try adding the black bars myself. Thanks for the instructions! Kristin
Larry Berman
http://BermanGraphics.com
412-401-8100
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